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PALACIO DE HIERRO

CHESS MATCH
CAMPAIGN

WORK TYPE

VISUAL MERCHANDISING

MARKETING CAMPAIGN

CHECK MATE!

Palacio de Hierro campaign for Autumn Trends was based on a Chess match with awsome matching outfits and accesories to die for!

Oversized queens, rooks, kings and pawns hit the stores all over Mexico to set the tone for all the fashonistas´ Autumn outfits where brands such as Burburry and Prada were the stars.

Playfullness and Fashion working together at its finest!

RELATED WORK

PALACIO
DE HIERRO

INTERIOR GARDENS

CIMACO

WOMEN'S SHOE
DEPARTMENT

CIMACO

ALCHEMY FOR ALL SENSES

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